The Necessity of Branding - ”How much your brand is worth depends on how much you can leave it out”

This is the motive behind Big Brand Theory, an experimental packaging design project by Malaysian designer Ewan Yap.

Yap redesigned the can…

Sydney Harbour is set to splash out into flamboyant vibrancy this week as it gears up for its annual light festival, Vivid Sydney. Beginning on Friday, May 21 Vivid Sydney - now in its fifth year running - transforms the iconic harbour into a cornucopia of light and activity.

The festival’s tagline is ‘light, music & ideas’. It hosts an international lineup of designers and thinkers who will spend the next fortnight bouncing around ideas on design innovation, and connecting with…

There’s much more to freelancing than getting to sleep late and working without pants, maximise your productivity with these tools.

If you are one of the 4.5 million self-employed creatives in the UK, you probably enjoy the freedom and flexibility of being your own boss.  But despite what the 9-5 crowd may think, being successful requires persistence, talent, unwavering professionalism, and…

blur's Group's Content Marketing Executive, Will van Wyngaarden, critiques Adobe's newest maneuver into Creative Cloud.

Earlier this week Adobe announced that they'll be moving focus to their Creative Cloud and stopping focusing on their Creative Suite, but is this a wise move?…